What is IQOS?
More about heated tobacco
Learn more about the studies
Learn more
Discover more
New, advanced features.
Familiar design, new technology
All-in-one design
What is IQOS?
More about heated tobacco
Learn more about the studies
Learn more
Discover more
Find answers in our FAQ section for your questions related to heat not burn technology. If you have a question which is not listed there, please contact our customer support team.
The totality of evidence includes PMI’s clinical data (we conducted 10 clinical studies with thousands of participants in the US, UK, Japan and Poland), aerosol chemistry, and data from 18 nonclinical studies. The totality of evidence demonstrates that switching completely to IQOS, while not risk-free, presents less risk of harm compared with continuing to smoke cigarettes.